Server-side tracking (deprecated)

​

Supported data types

​

Prerequisites

• The product ID must match the one in your e-commerce system
• Your unique Dema ID, formatted as DV-XXXXXXXXXXXXXXXXXXXXXXXX

​

Request details

​

Endpoint

• URL: https://tracker.dema.ai/track.js

​

HTTP method

• Method: GET

​

Headers

• User-Agent: Client’s User Agent string to be included in the request headers.

​

Request parameters

​

Common parameters for all events

• e: Event type. Accepts "pageview" or "order".
• i: Your unique Dema ID.
• v: Version of your tracking script (e.g., "1.0.0").
• uid: Unique user ID for the event, a UUID managed server-side.
• _nc: Current timestamp.
• u: The full URL of the page visited.
• r: The referring URL, if available.

​

Event-specific parameters

• m: Additional event data in JSON string format.

Pageview event

{
  "productId": "1234",
  "ip": "127.0.0.1",
  "country": "SE"
}

Order event

{
  "order": {
    "orderId": "1234ORDER",
    "total": "99.02",
    "shipping": "13.03",
    "currency": "EUR",
    "tax": "23.00",
    "voucher": "",
    "products": [
      {
        "id": "1234",
        "productId": "12345",
        "price": "1239.0",
        "quantity": 1
      }
    ],
    "customer": {
      "idFields": {
        "customerId": "testcustomer@teststore.se"
      }
    }
  },
  "ip": "127.0.0.1",
  "country": "SE"
}

​

Examples of curl requests

curl 'https://tracker.dema.ai/track.js?e=pageview&m=%7B%22productId%22%3A%221234%22%2C%22ip%22%3A%22127.0.0.1%22%7D&u=https%3A%2F%2Fexample.com&i=YOUR-DEMA-ID&v=1.0.0&uid=YOUR-UUID&_nc=YOUR-TIMESTAMP' \
-H 'User-Agent: CLIENT-USER-AGENT'

curl 'https://tracker.dema.ai/track.js?e=order&m=%7B%22order%22%3A%7B%22orderId%22%3A%221234ORDER%22%2C%22total%22%3A%2299.02%22%2C%22shipping%22%3A%2213.03%22%2C%22currency%22%3A%22EUR%22%2C%22tax%22%3A%2223.00%22%2C%22voucher%22%3A%22%22%2C%22products%22%3A%5B%7B%22id%22%3A%221234%22%2C%22productId%22%3A%2212345%22%2C%22price%22%3A%221239.0%22%2C%22quantity%22%3A1%7D%5D%2C%22customer%22%3A%7B%22idFields%22%3A%7B%22customerId%22%3A%22testcustomer%40example.com%22%7D%7D%7D%2C%22ip%22%3A%22127.0.0.1%22%7D&i=YOUR-DEMA-ID&v=1.0.0&uid=YOUR-UUID&_nc=YOUR-TIMESTAMP' \
-H 'User-Agent: CLIENT-USER-AGENT'

​

Additional notes

• Ensure all URL parameters are properly URL-encoded. The examples provided have been encoded accordingly.
• The management of the unique user ID (uid) must be handled server-side. This ID should be consistent across different events to track user behavior accurately.