> ## Documentation Index
> Fetch the complete documentation index at: https://docs.dema.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Export to Shopify tag

> Learn how to export your product set labels to Shopify as tags for use in your store.

## What is export segmentation labels to Shopify tags?

Exporting segmentation labels to Shopify tags lets you push Dema product set labels directly into your Shopify store as **product tags**. Once enabled, products in a set are tagged in Shopify with a consistent format (e.g., `DEMA|My Set|High Margin`), so you can use those tags for collections, automation, or reporting inside Shopify.

***

## Prerequisite

<Note>
  Update Shopify permission before using this feature. Please contact our Customer Success team to enable it for your account.
</Note>

***

## How to export segmentation labels to Shopify

1. Click the **•••** button on the right side of the product set.
2. Click **"Manage export integrations."**
3. From the list, check the **shop domain** you want to export to.
4. Click **"Apply"**

***

## How it works

**Tags in Shopify are updated:**

* Every morning
* When the Shopify export is enabled for a product set
* Whenever the product set is updated (clicking **"Save"** inside the set)
* When the name of the product set is changed

**Tags in Shopify are removed:**

* When the Shopify export is disabled for a product set
* When the product set is deleted

***

## How Dema tags look

Dema tags in Shopify follow this format:

```
DEMA|<set name>|<label name>
```

**Example:** If the set name is **"My Set"** and the label name is **"High Margin"**, the tag in Shopify will be:

```
DEMA|My Set|High Margin
```

***

## Reference

* [Create product sets](/guides/segmentation/create-product-sets) — Define product sets and labels before exporting to Shopify.